Toronto, February 15, 2018 – Accessible Media Inc. (AMI) announced today the launch of two accessible applications created especially for people living with sight loss.
The AMI apps are available for iOS and tvOS and were designed by local Toronto developer, The Working Group (TWG). The project took approximately six months and included weeks of research and testing with members of AMI’s target audience to ensure the apps passed all accessibility requirements.
“Accessibility is at the forefront of everything we do here at AMI,” explains Peter Burke, AMI’s Vice-President of Marketing and Communications. “We knew that accessibility had to be considered from inception and the team at TWG was committed to ensuring that the apps underwent vigorous testing with our target audience.”
From an accessibility standpoint, the apps feature closed captioning with all content, accessibility enhancements such as bolded text, a high contrast layout, handy tutorials explaining all the apps’ features and, most important to AMI’s core audience, integrated described video built into every program. End users can watch AMI original content on the go (iOS) or from the comfort of their home (tvOS) as well as download their favourite AMI programs offline for later viewing.
The AMI apps are available in English (AMI-tv) and French (AMI-télé) and can be downloaded for free through the Apple App store.
For further information on AMI and its programs and initiatives, please visit www.AMI.ca or www.AMItele.ca.
Follow Accessible Media on Twitter: @AccessibleMedia
About Accessible Media Inc.
AMI is a not-for-profit media company that entertains, informs and empowers Canadians who are blind or partially sighted. Operating three broadcast services, AMI-tv and AMI-audio in English and AMI-télé in French, AMI’s vision is to establish and support a voice for Canadians with disabilities, representing their interests, concerns and values through accessible media, reflection and portrayal. To learn more visit AMI.ca and AMItele.ca.
For more information, please contact:
Janis Davidson Pressick, Marketing and Communications Manager
800-567-6755 ext. 0971, janis.davidsonpressick@ami.ca